posted at 3:40 pm Mon Oct 6th, 2014 by (WherezIt_Staff)
River Arts has updated its image as the result of strategic planning by the Board of Directors and staff, which began in spring, 2013.
The outcome of this process was to update the branding, website and communications to more truly reflect the organization and the community it serves.
River Arts, since its inception in 1999, has provided mult - disciplinary arts enrichment for all ages and abilities. Visual arts, dance, culinary arts, music, literary arts and performing arts have long been associated with River Arts. In addition, River Arts serves as a community center for Morrisville, and hosts a variety of classes, events and meetings.
The logo that was created is a representation of hands -on, active participation in the creative process. A splash of paint, versus the fine brush stroke of the past, is intended to show emphasis on the process of creating versus the product. There are many ways for people of all ages, ability and walks of life to experience River Arts- through learning in a classroom, attending a concert or performance, participating in an interactive program, and viewing varied gallery exhibitions throughout the year. River Arts also collaborates with multiple organizations and partners on community programs throughout the area.
River Arts will continue to update its website, RiverArtsVT.org, by implementing the new
branding, improving the class and event registration component, adding a calendar and
improving navigation. "We are thrilled to launch our new logo and updated our communications. By adopting a dynamic new design, we are representing the creativity and energy of the the many opportunities we provide for self- expression through arts." said Tracy Goldfine, Executive Director.
River Arts rebranding will be unveiled with a new fall program brochure, and the 2014 Annual Appeal Campaign which launches early October.
River Arts, located at 74 Pleasant Street, is a community arts center and gathering place for community enrichment through the arts. Through multidisciplinary classes and programs, River Arts inspires creative expression in people of all ages and fosters an environment for the arts to flourish. For more information about the organization, call 8028881261 or visit their website RiverArtsVT.org .
Morrisville, VT 05661 (Set as Local)